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2022第十屆上汽設(shè)計(jì)國(guó)際挑戰(zhàn)賽任務(wù)書 Design Task 2022-03-01

2022第十屆上汽設(shè)計(jì)國(guó)際挑戰(zhàn)賽任務(wù)書 Design Task(圖1)


「未來印象」

[Future Impresion]
一眼中國(guó)，
一眼科技，
一眼未來。

A glance at China,

A glance at technology,

A glance at future.

序言：

Preface:

回顧過去，航天技術(shù)帶來的太空探索潮，信息技術(shù)帶來的元宇宙熱……人們對(duì)未來的幻想總會(huì)受到每個(gè)時(shí)代科技的啟發(fā)和影響?，F(xiàn)在，我們正站在人類曾經(jīng)暢想中的時(shí)間點(diǎn)上，或許如今的世界并非是曾經(jīng)想象中的模樣，但我們的思想不會(huì)就此停下，因?yàn)楹闷媸侨祟惻c生俱來的本能。請(qǐng)帶著一顆赤子之心，去構(gòu)建你眼中的未來世界吧。
 Looking back on the past, the space exploration tide brought by space technology and the meta cosmic fever brought by information technology... People's fantasies about the future will always be inspired and influenced by science and technology in each era. Now, we are standing on the time point that human beings once imagined. Maybe the world today is not what we once imagined, but our thoughts will not stop here, because curiosity is an innate instinct of human beings. Please build the future world in your eyes with a pure heart.

任務(wù)書TASK一

[WE&ME中國(guó)潮]

[WE & ME CHINA WAVE]

2022第十屆上汽設(shè)計(jì)國(guó)際挑戰(zhàn)賽任務(wù)書 Design Task(圖2)

 
這是一個(gè)屬于中國(guó)的汽車時(shí)代。隨著在互聯(lián)網(wǎng)技術(shù)、智能駕駛技術(shù)上的強(qiáng)勢(shì)發(fā)力，我們正在汽車工業(yè)歷史上書寫著屬于中國(guó)的篇章。隨著智能互聯(lián)與生活場(chǎng)景的深度融合，汽車承載著一個(gè)人、一個(gè)家庭乃至一個(gè)國(guó)家對(duì)外的表達(dá)。請(qǐng)以「WE&ME中國(guó)潮」為題，拋開具象的“中國(guó)符號(hào)”，挖掘內(nèi)在的“中國(guó)精神”與“中國(guó)品質(zhì)”，為榮威品牌設(shè)計(jì)一款車型，來展現(xiàn)新時(shí)代的中國(guó)自信。這應(yīng)當(dāng)是一款極具性格的產(chǎn)品，可能是強(qiáng)健有力的硬派越野，也可能是精致小巧的都市精靈…他應(yīng)當(dāng)承載著你所提煉出的精神品質(zhì)展現(xiàn)出新時(shí)代的“中國(guó)潮”。
In a context where the automotive landscape is heavily influenced by Chinese progress and proliferation of technology.The car has become an ultra-connected device that goes beyond pure mobility by representing a person, a family or even a country.Digging deeper into vibrant Chinese values, symbols and spirit, use cutting-edge technologies to create a very personal lifestyles vehicle to showcase the new Wave of Automotive Design.DESIGN A PERSONAL LIFESTYLE VEHICLE TO SERVE AS A MANIFESTO FOR CHINA’S SPIRIT IN THE NEW ERA.

任務(wù)書TASK二

[科技運(yùn)動(dòng)潮]

[TECH SPORTY BOOM]

 

2022第十屆上汽設(shè)計(jì)國(guó)際挑戰(zhàn)賽任務(wù)書 Design Task(圖3)

科技在不斷的趨同與分裂?？萍紟砹藰?biāo)準(zhǔn)化、同質(zhì)化，提高了效率。卻也賦予個(gè)體更多元的選擇和自我表達(dá)的窗口，文化的注入會(huì)讓科技更有溫度，讓多元的文化思潮同時(shí)涌動(dòng)在大時(shí)代中。當(dāng)二次元遇上虛擬現(xiàn)實(shí)技術(shù)、當(dāng)貓奴遇上智能穿戴設(shè)備…不同子文化與科技的碰撞都會(huì)帶來意想不到的交通工具使用場(chǎng)景。請(qǐng)以「科技運(yùn)動(dòng)潮」為題，為名爵品牌繼Cyberster之后設(shè)計(jì)一款重磅電動(dòng)車型來豐富產(chǎn)品線，用你獨(dú)特的視角來展現(xiàn)名爵品牌的“科技運(yùn)動(dòng)潮”。
Technology has rapidly become an enabler and window for personal expression.The strengthening bond between human essence and tech innovation gives us a new space to express ourselves, experiment andexplore our past our present and our future.Cybester is the latest forward-looking MG interpretation of this new Metaverse wave where sports and gaming blend and progress. What’s next? CREATE THE NEW MG HALO, SHOWCASE THE NEXT CHAPTER, Use VIRTUAL SUB-CULTURES  AND  TECH MUTATIONS TO (RE)-AWAKEN THE PASSION FOR SPORTS CARS.

  任務(wù)書TASK三

[進(jìn)化未來潮]

[THE REVOLUTIONARY UTOPIA]

 

2022第十屆上汽設(shè)計(jì)國(guó)際挑戰(zhàn)賽任務(wù)書 Design Task(圖4)

隨著時(shí)代的變革，設(shè)計(jì)也在不斷進(jìn)化，從聚焦功能到提升體驗(yàn)，再到驅(qū)動(dòng)創(chuàng)新。未來，設(shè)計(jì)不應(yīng)局限于物質(zhì)表象，我們可以通過設(shè)計(jì)探討人與社會(huì)，人與自然，人與技術(shù)的關(guān)系。請(qǐng)以「進(jìn)化未來潮」為題，并為飛凡品牌設(shè)計(jì)一款未來車型，這款車型應(yīng)當(dāng)適應(yīng)人類社會(huì)的進(jìn)化，從而扮演著除工具外的其他角色?；蛟S它體現(xiàn)了先進(jìn)、獨(dú)創(chuàng)的審美，或許與安全、環(huán)保等價(jià)值相關(guān)聯(lián)，他超越了當(dāng)下人們對(duì)汽車的定義，解決了傳統(tǒng)汽車所不能解決的問題，展現(xiàn)了飛凡品牌的“進(jìn)化未來潮”。
As times change, design evolves from functional application creating and enhancing experiences. The role of high-performance technology is to bring positive changes and meaningful solutions to our world. Imagine a technological Utopian World where the vehicle can evolve from mobility to responsibility.HOW CAN WE USE PROGRESSIVE AESTHETICS TO DEFINE THE NEW EFFORTLESS HERO VEHICLE, CAPABLE OF A journey REVOLUTION?
    
期待新一屆大賽新的中國(guó)汽車設(shè)計(jì)力量，
讓世人看到中國(guó)的美好未來！
Looking forward to the new Chinese automobile design force
in the new competition,
Let the world see China's bright future!
 
上汽設(shè)計(jì)國(guó)際挑戰(zhàn)賽組委會(huì)
2022年2月
SAIC DESIGN CHALLENGE Organizing Committee
February 2022




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